Team Lead at Smartly.io
From front-end to team lead.
Smartly.io provides powerful marketing automation tools for advertisers, and I was priveleged to join their team as a front-end engineer. While there, I was promoted to team lead of an adjacent team.
My first team worked primarly on a web-based image and video editing tool that allowed marketers to combine large catalogs of products with creative assets to automate the production of social media advertisements.
The tool was incredibly complex and uses a host of rendering pipelines and queues to deliver our final products to various other microservices. Additionally, the UI/UX for a tool of that nature was additionally complex, and involved a very large Redux setup that needed to remain performant and maintainable as the code base grew.